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Adding a New Blog Post

  1. In the WordPress dashboard, hover over Blog in the left-hand menu. A sub-menu will appear — click Add Blog.

    The WordPress dashboard with the Blog menu expanded, showing Add Blog highlighted

  2. The editor will open. You need the right-hand settings panel to be visible — it contains the featured image, categories, and publish controls.

    If you can see a panel on the right with tabs labelled Blog and Block, you are ready to continue.

    If the panel is not visible, click the Settings icon (the square with two unequal columns) in the top-right toolbar to open it.

    The WordPress block editor with an arrow pointing to the settings panel icon in the top toolbar

  3. Click the Add title area at the top of the editor and type your post title.

    The WordPress block editor with an arrow pointing to the Add title field

  4. Click in the content area below the title and start writing. The content area uses the WordPress block editor — each paragraph, image, heading, and button is a separate block.

    The WordPress block editor with an arrow pointing to the main content area

    For guidance on using the block editor — including how to add headings, images, links, and buttons — see the WordPress Editor guide.

  5. In the right-hand panel, click Set featured image.

    The WordPress block editor with an arrow pointing to the Set featured image button in the right-hand panel

    Upload or select your image from the Media Library.

  6. Scroll down in the right-hand panel to find the Categories section. Tick one or two categories that best describe your post.

    The WordPress block editor with an arrow pointing to the Categories section in the right-hand panel, showing Communities, Cymraeg, Leadership and Change, Skills and Capacity, and Social Capital in the News

    The available categories are:

    • Communities
    • Leadership and Change
    • Skills and Capacity
    • Social Capital in the News — selecting this category reveals a mandatory News Article Link field that must contain the URL of the external article being referenced. See the Social Capital in the News guide for full details.
    • Cymraeg — only use this category if the article is written entirely in Welsh. If the post is in Welsh, this should be the only category selected. Welsh language posts do not appear on the standard blog — see Cymraeg (Welsh Language Posts) for details.
  7. Scroll down below the content area to find the Yoast SEO section. Click on Search appearance to expand it.

    You will see a Google preview showing how your post will appear in search results, and below it a Meta description field.

    The Yoast SEO Search appearance panel showing a Google preview and the Meta description field

    Click into the Meta description field and write a short summary of your post.

    Meta description guidelines:

    • Length: aim for 120–155 characters — long enough to be descriptive, short enough not to be cut off in search results
    • Content: summarise what the post is about in plain language, as if explaining it to someone who has never heard of it
    • Include a key phrase: naturally include the main topic or keyword of the post
    • Do not repeat the title word for word — the description should add context, not just restate the headline
    • Write for people, not search engines — the goal is to encourage someone to click through to read the post

    If you leave the meta description blank, Google will try to pull a relevant excerpt from the post itself — but it is always better to write one yourself so you control what appears.

  8. When you are happy with your post, click the Publish button in the top-right corner of the editor.

    The WordPress block editor settings sidebar showing the publish panel with visibility, publish date, and publish button

    WordPress will ask you to confirm. Click Publish again to make the post live on the website.

    Use Save draft instead if you are not ready to publish yet — this saves your work without making it visible to visitors. You can return to it later from Blog → All Blogs.

Page last updated at 20 April 2026 18:49 by Sarah Tamsin